In the heart of Milano Fashion District
In September 2017 DROMe opened its first store in Milan, within the heart of fashion district located on Via Santo Spirito.
Designed by Architects Baciocchi Associati, the store communicates an innovative message, a contemporary concept of a store in-which the space embodies the brand vision itself.
“Minimalism” is the leading element; the lines, the lighting, the materials all join together to create an ideal background for a sophisticated presentation of the collection.
DROMe is an Italian brand designed by Creative Director Marianna Rosati.
An urban collection of evening and daywear with a minimal approach and a strong sophisticated style that fuses leather and fabrics with elaborated details. A contrast between a new romantic feminine feel and a minimal masculine attitude.
The design process for Marianna doesn’t just mean comparing materials and colours, but concerns merging multiple invisible layers: the sensations conveyed in a picture, an emotion, the atmosphere of a place.
The refined shapes and textures typical of DROMe are reflected everywhere in the store, elements are carefully selected to create a metropolitan and technological environment.
The store was conceived to be a multifunctional space where visitors can discover curated installations from artists collaborating with DROMe.